Archivi tag: case history

Due interessanti case history: BP´s Brand: Is the Damage Done? http://www.brandchannel.com/home/post/2010/05/03/BP-Brand-Damage.aspx Latest Tylenol Recall Recalls Past Crisis http://www.brandchannel.com/home/post/2010/05/03/Childrens-Tylenol-Motrin-Recall.aspx Condividi su FacebookCondividi su LinkedinShare via MySpaceTweet about itBuzz